I saw this video on YouTube. These dudes are making some awesome shit. This video was prepared by the UK branch of Dorling Kindersley Books and produced by Khaki Films. Originally meant solely for a DK sales conference, the video was such a hit internally that it is now being shared externally. The clip was inspired by a video created by an Argentinean agency, Savaglio/TBWA entitled, “Truth”: http://bit.ly/truthvideo. Read an interview with the creator of the video on the Penguin Blog: http://bit.ly/futureofpublishing. If you are interested in downloading this video for personal use, please visit their Bookseller site video page: http://bit.ly/penguinbooksellervideos